Marketing Automation BSI Connector

The Marketing Automation BSI Connector connects your Magnolia CMS directly to your BSI CRM: Data from Magnolia forms is automatically transferred to the CRM, and Form definitions from BSI can be dynamically embedded in Magnolia pages—without any disruption between the website and the CRM. 

Marketing Automation BSI Connector - generischer Formular Dialog

Generic Forms

Launch campaigns faster—with fewer errors: Fields and multilingual support are imported directly from the BSI story and automatically updated when changes are made.

Create stories in your BSI CRM and automatically generate the corresponding form in your CMS with just a few clicks.

Custom Forms

Maximum design flexibility for complex forms—with guaranteed data consistency with your BSI CRM.

Create your stories in BSI CRM and set up the corresponding forms with the necessary information in your CMS. Whether you need multi-step forms, additional information, or custom validations—with the standard Magnolia Form module, you determine how your form is displayed.

Marketing Automation BSI Connector - Free-Form WYSIWYG Editor Ansicht mit verfügbaren und verwendeten Formularelemente
BSI CRM - Customer Experience Teilnehmenr Ansicht

Data Sovereignty in CRM

No manual CSV exports, no custom interfaces: Every request automatically goes where your team works with it.

Whether it’s a generic form or a custom form—your customer data goes straight into your CRM and is available for your workflows.

Your Benefits with the BSI Connector

  • Forms generated from the BSI definition
  • Custom forms
    • Information and validation of fields defined in BSI
    • Magnolia Form Module Elements
    • Custom validations
    • Multi-step forms

The BSI Connector integrates seamlessly into your existing system landscape.

You'll need the following components:

  • Magnolia DX Core 6.4
  • Magnolia Marketing Automation License
  • Marketing Automation BSI Connector License
  • BSI version 24.2.30 or later
  • BSI EIP
Beispiel Formulardefinition mit Magnolia CX Step

Security You Can Trust

fastforward bears the Swiss Made Software label and is certified to ISO 27001:2022—your CRM data is processed in accordance with the highest security standards.

Transparent and predictable—with no hidden costs

The license for the Marketing Automation BSI Connector costs CHF 4,500 per year, including updates and bug fixes.

Your feedback helps us improve the connector.

We welcome new requests and feature suggestions. We analyze them and implement them as needed and as feasible. 

Contact us for a demo

Antonio Tuor Partner, Senior Developer Book a demo
Portrait von Antonio Tuor